Lava Row and 48Web Present: What Now? a six-part entrepreneur survival guide
What Now? a six-part entrepreneur survival guide is a six-part educational series for recent entrepreneurs, layoff casualties looking for a networking edge, and anyone who thinking about ditching “The Man” and starting their own business. For each conversation, we’ve paired up two really smart people from here in Des Moines to share their personal experiences. Highs, lows – everything. What Now? a six-part entrepreneur survival guide is brought to you by Lava Row and 48Web and hosted at Impromptu Studio. All proceeds will from the series will go towards keeping Impromptu Studio a low cost option for entrepreneurs and a hub for the technology community in Des Moines. Ten tickets for each part will go up for grabs the week before the respective part via a random Twitter announcement from @nathantwright or @abrudtkuhl. Make sure you follow them to catch the announcement!
Note: Lunch will be provided. Network and eat from 11:30-12pm. Speakers start their conversations at 12pm and go until 1pm.
Making the Jump: Mistakes and Hurdles
Friday, January 30 – 11:30am-1pm
Join Liza Kindred (Lullabot) and Brian Hemesath (Diligent IS, Catchwind) as they discuss common pitfalls and mistakes made when forming a business, and how to overcome various logistical and emotional obstacles.
Networking: Get out there!
Friday, February 13 - 11:30am-1pm
Andy Drish (Principal Financial Group) and Justin Brady (Test of Time Design) will share various methods of getting out there and networking yourself socially and digitally – whether you’re looking to start your own biz right now or a few years down the road.
Avoiding the Day-to-Day: Staying Inspired & Motivated
Friday, February 27 - 11:30am-1pm
Ron Wagner (comic book & storyboard artist) and Teri TeBockhorst (serial entrepreneur & former owner of East Village Books) join forces to talk about the emotional side of being in business for yourself: how to stay motivated, how to avoid depression, and how to constantly reinvent yourself.
Running Cheap & Lean: Bootstrapping 101
Friday, March 6 - 11:30am-1pm
Jason Walsmith (The Nadas, Authentic Records) and Doug Mitchell (CreateWOWmedia) Gabriel Glynn (Asset Protection Specialists) share success stories (and horror stories) of how they bootstrapped their respective businesses.
Character: Don’t be an @$$hole
Friday, March 20 - 11:30am-1pm
Brett Trout (Law Offices of Brett Trout) and Adam Steen (25 Connections) talk about the importance of character in business relationships, and how it can affect your reputation, referral network and bottom line.
Marketing: How to get creative in a tight economy
Friday, April 3 - 11:30am-1pm
Mike Ferrari (SmartyPig.com) and Mike Wagner (White Rabbit Group) share various ways in which they’ve creatively (and inexpensively) marketed their businesses in a tight economy.

This is going to rock! Hope everyone can check it out!
Andy Brudtkuhl´s last blog post..Recording Managing The Edge
Hey ALL… looks like a stellar group of presenters. I’m excited for each of the sessions. Whether you’re a seasoned entrepreneur or just thinking about it, I’d suggest signing up…! I did…
See you there!
Keep Cooking!
Andrew B. Clark
The Brand Chef
Andrew B. Clark´s last blog post..Your News – Your Way?